When a real estate agent leaves a firm, the most common place they go is another real estate firm. Not out of the business. Not into retirement. Down the street.
The National Association of REALTORS® put numbers on that in an October 16, 2026 analysis of agent movement and retention. Brokerages said 34% of the agents who resigned from them left to join another real estate company. On teams and hybrid firms, it was 47%.
I'm Rob Bergeron, Owner–Realtor of Winner Realty in Louisville, Kentucky. I've been in this business since early 2013, and I hung my license at four different companies before I started my own. So I'm part of this data. I also own a brokerage now, which means I have an obvious interest in agents moving. That's why every number below links back to where it came from. Check it yourself.
More common than staying put, once you've been around a while.
NAR's data comes from two surveys. The 2025 Profile of Real Estate Firms asked brokerages why their agents left. The 2026 Member Profile asked Realtors themselves about their careers. Here's how firms described departures:
A separate August 2026 reader poll from The Close asked agents how many brokerages they've worked with over their careers. More than 73% said more than one. Among agents licensed over 10 years, 82% had switched at least once, and half had been with three or more. That was a newsletter poll, not a random sample, so treat it as a gut check rather than gospel. But it lines up with what NAR found.
If you've switched before, you're normal. If you're thinking about it, you're normal too.
The middle. Not the beginning, and not the end.
According to NAR's Member Profile, nearly one in four agents with 6 to 10 years of experience joined their current firm within the past year. Compare that with 13% of agents who have 16 to 25 years in, and 8% of agents with 26 years or more.
The veterans settle in. Half of members with 16 to 25 years of experience have been at their current firm for 12 years or longer. For those with 26 or more years, it's nearly two-thirds.
That tracks with what I've seen. Your first brokerage is usually the one that trained you. By year six or seven you know what kind of business you actually run. You know whether you're a buyer's agent, a listing agent, an investor's agent, or something else. And you start noticing whether the place you're at was built for that business or for somebody else's. I wrote more about that here: Signs It's Time to Switch Brokerages.
There's an old idea that agents who switch brokerages are the ones who couldn't make it. The data says otherwise.
NAR looked at agents who left their firm within the past two years and checked their production. Among movers with 6 to 10 years of experience, 17% did more than $8 million a year in sales or leasing volume. For movers with 11 to 15 years, and with 16 to 25 years, it was 16%. For movers with 3 to 5 years, 2%. For movers with 2 years or less, none.
A Q3 2026 report from Recruiting Insight and Lone Wolf Technologies, covering four markets, found something similar from the other direction. The top 10% of agents who moved carried 41% of all the production that changed firms.
So when a mid-career agent with a real book of business starts asking questions, they're not failing. They're shopping. More on that in what top producers look for when they switch.
NAR asked firms whether agent retention is one of their biggest challenges over the next two years. The answer depended a lot on size:
I want to be fair about what that means. A small firm has fewer agents to lose, so of course it worries less. This isn't proof that small brokerages are better. It does tell you where the churn is, and it matches where agents are landing. The Recruiting Insight report found 53% of agents who leave national brands end up at independent firms. And according to NAR, 53% of Realtors already work at an independent company. I break that down in Small Brokerage vs. Big Brokerage.
NAR's firm survey tracks where agents go, not every reason why. But two findings from the Recruiting Insight report surprised me.
First, agents whose production fell by 25% or more were no more likely to switch than anyone else. A bad year alone doesn't move people.
Second, agents in an office that had just lost 20% or more of its roster to competitors were 1.9 times as likely to follow. People move when the people around them move.
Here's what I hear from agents across Louisville and Southern Indiana when they reach out. Deals feel heavier than they used to, because there are fewer of them and each one carries more weight. Some are paying for expensive portal leads and watching the math stop working. Some just don't feel supported when a deal is falling apart at 7 p.m. None of that shows up in a split comparison. All of it shows up in whether you're happy.
The full list is here: Questions to Ask a Brokerage Before You Join. In Kentucky, the paperwork side has some real traps, including a 30-day clock that starts with an email from the Real Estate Commission, not your last day. I wrote a full guide on that: How to Switch Real Estate Brokerages in Kentucky. Indiana agents, here's yours: How to Switch Real Estate Brokerages in Indiana.
Winner Realty is a small, independent brokerage in Louisville, licensed in Kentucky and Indiana. We're built for agents who want real deal flow, including investor and commercial deals, without buying leads. Here's what that looks like:
Other licensed agents hire me to sell and buy their own homes. I take that seriously, and I run this brokerage the same way. We don't promise income or production numbers. We'll show you exactly what you'd be working with, and you can call any of our agents and ask them how they're supported.
Not in Kentucky or Indiana? We're open to bringing Winner Realty or Winner Commercial to new markets. If you'd like to build one where you are, here's how that conversation starts.
Book a time with me here, or text or email me at (502) 305-8915 or Rob@thewinnerrealty.com. You can see all three of our plans on our Join page.
Often, especially mid-career. NAR's 2025 Profile of Real Estate Firms found 34% of departing agents left to join another real estate company. In NAR's 2026 Member Profile, nearly a quarter of agents with 6 to 10 years of experience had joined their current firm within the past year. In an August 2026 poll by The Close, 82% of agents licensed over 10 years had switched at least once.
The most common destinations are another brokerage (34% of departures, per NAR) and retirement (27%). Agents tell us the deeper reasons are cost, support, lead flow, and whether the firm fits the business they actually run. A 2026 Recruiting Insight report found agents were 1.9 times as likely to leave when their office had just lost 20% or more of its agents.
There's no perfect year, but NAR found agents with 3 to 15 years of experience are the most likely to have joined a new firm recently. That's usually when an agent knows what kind of business they run and whether their brokerage was built for it. Line up the license transfer so it happens the same day you leave. In Kentucky, you can't practice between brokerages.
Mid-career top producers do move. Among agents who switched firms in the past two years, NAR found 17% of those with 6 to 10 years of experience did more than $8 million in annual volume. A 2026 Recruiting Insight report found the top 10% of movers carried 41% of all the production that changed firms.
Small firms report far less worry about it. NAR found only 8% of firms with 1 to 10 licensees call retention a top challenge, compared with 53% of firms with 500 or more. Small firms also have fewer agents to lose, so it isn't proof they're better. It does show where the turnover is concentrated.
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