Winner Realty started in Louisville, Kentucky. But the idea behind it isn't local: a brokerage where agents get real deal flow without buying leads, real support from people who answer, and a reason to be proud of where they hang their license. That should work anywhere.

So we're open to bringing Winner Realty, or our commercial side, Winner Commercial, to new markets with the right people. I'm Rob Bergeron, Owner–Realtor of Winner Realty, and I want everybody to be a winner, all over the country.

Why now

Agents are looking for something different. In the National Association of REALTORS®' October 2026 analysis, 6% of agents who left a firm did it to start their own independent brokerage. A Q3 2026 report from Recruiting Insight and Lone Wolf Technologies found 53% of agents who leave national brands land at independent firms. Independent is where a lot of good agents want to be. Building one from scratch alone is hard.

What Winner Realty is

• A small, independent brokerage in Louisville, licensed in Kentucky and Indiana
• Residential and commercial leads in our agents' inboxes every morning at 6:30, without buying portal leads
• Winner Commercial, for commercial and 2+ unit deals
• Winner Services, extra income streams for agents beyond commission
• Simple pay plans, from 100% down to a low-cost plan for new agents
• 1% of our net profits go to Hand in Hand Ministries, which builds homes for families who need them

Who we'd love to talk to

• Experienced agents who want to build an office around how they already work
• Brokers who want to run their own shop, with a name and systems behind it
• Commercial and investor-focused agents who want a Winner Commercial office
• Small brokerage owners who'd like company

Every state has its own licensing rules. A brokerage in your state needs a broker licensed there. That part is on you; the rest we'd figure out together.

How the conversation starts

There's no package to buy and nothing to sign today. This is a conversation. Tell me about your market, what you've built, and what you want to build. If it makes sense for both of us, we'll figure out the rest together.

The fastest way to start: tell us about your market here. Or book a time with me, or text or email me at (502) 305-8915 or Rob@thewinnerrealty.com.

In Kentucky or Indiana and just want to join? Head to our Join page. And for the data on why agents are moving, read Why Real Estate Agents Switch Brokerages: What the 2026 Data Shows.

Frequently asked questions

Can I open a Winner Realty office outside Kentucky?

We're open to the conversation. Winner Realty is based in Louisville and licensed in Kentucky and Indiana, and we'd like to talk with experienced agents and brokers about bringing Winner Realty or Winner Commercial to their market.

What does it cost to bring Winner Realty to my market?

There's no package or price list. It starts as a conversation about your market and what you want to build, and anything beyond that gets worked out between us.

What do I need to start a brokerage office in my state?

At a minimum, a broker licensed in your state to run it, plus whatever your state's real estate commission requires for a new firm. Check your state's licensing agency first.